LICENSING
Poor writing costs $1.2T in annual productivity
Problem: Poorly conceived writing is the top workforce-readiness concern for 1 in 3 companies. Solution: GPDP's cognitive architectures teach writing as a thinking technology.
The traditional-instruction gap
- Focuses on surface-level correctness.
- Teaches genre conventions in isolation
- Treats writing as content or a product
- Measures output via essays and grades
- Uses a faculty-centered transmission model
GPDP's elevated approach
- Develops underlying cognitive architectures
- Builds broadly applicable mental models
- Treats writing as a thinking technology
- Measures cognitive growth & metacognitive awareness
- Uses a student-centered meaning-making model
Five proprietary cognitive systems
Monitoring, regulating, and most importantly, reversing one's own thinking is key to writing quality. GPDP teaches five proprietary cognitive systems that address those issues:
PrismThink(TM)
Identify the "gold" (top unique selling points) in complex input to produce practical-application output
Disruption Catalog
Recognize the "gold" improvement opportunities in common author-reader disconnects
Ponderings Technique
Deepen deliberate-thought facility, reduce generic/AI-generated communication, and recognize one's mindset-transition progress (or lack thereof)
Ghostwriting Psych(TM)
Intentionally recognize and leverage human nature in oneself and others
Blueprints
Establish authority, demonstrate expertise, and create author relationship
License benefits
GPDP fits across multiple departments including Writing Studies / Rhetoric & Composition, English, Communication Studies, Business, Psychology / Cognitive Science, Education, Pre-Law / Law, and Graduate Studies.
Distinctive cognitive-development programming facilitates higher student retention
Institutional differentiation positions you as a leader in next-generation writing instruction
License investment
Curriculum Supplement License
Continuing education for your membership.
$20,000/year
Standalone Program License
Brand the credential with a dedicated program.
$50,000/year
Enterprise/Multi-Campus Partnership
Elevate your organization's communications efficacy.
$75,000/year
